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Light + Building Digital Extension - FAQ

Here you will find the answers to the most frequently asked questions about the digital platform at Light + Building 2024.

Digital platform

The digital presence is already included in the obligatory media package for exhibitors. 

As soon as information is filled out in the Media Package Manager (MPM), the exhibitor can see directly in the preview how it will look on the website, in the app, etc. Unfortunately, the preview does not show the platform. Unfortunately, the preview does not show the platform, but looks exactly the same as in the exhibitor search on the website.

The exhibitor pass also grants access to the platform for exhibitor representatives. These passes are created in the exhibitor ticket portal (ATP) by the exhibitor's main contact person (HAP). After the pass has been created, you can log in to the digital event platform with your Messe-Login. If you do not yet have a Messe-Login, you can easily register for this.

Please note, that each staff member needs their own Messe-Login. This means that exhibitor passes cannot be created with the same e-mail address.

The exhibitor passes are valid for both the face-to-face event and the digital event platform. Purely digital exhibitor passes are only valid for the Digital Extension. With your exhibitor pass you can use the digital event platform for the entire duration of the event.

 

You can obtain your visitor ticket from Messe Frankfurt's online ticket shop. After purchasing the ticket, you can log in to the digital event platform with your Messe-Login.

Visitor tickets are valid for both the face-to-face event and the digital platform.  

To the ticket shop

Your exhibitor profile, which you create via the Media Package Manager (MPM), will also be transferred to the digital platform. You will find information on the technical requirements below:

Google Chrome, Mozilla Firefox or Microsoft Edge are best suited for participation in the digital event. Mozilla Firefox and Google Chrome are the most stable browsers. Internet Explorer is not supported by the digital platform.

Structure of the platform

The platform and also the streams will be available in both German and English. At the top of the screen you will find the icon for switching languages.

In the "My Profile" tab, your personal data will be taken from your registration. You can change and add to this data at any time before the event. This data is used to present you with the best possible matches.

With the help of a mathematical algorithm and your user behaviour, we check the matches between your details in the networking section and the details of the other participants. If you open the details of the participant by clicking on the name, you will see the areas in which you have matches. You have the possibility to get other matches by changing your interests.

Under "Search Participants" in the Networking section, you can also find other participants. With the help of different filters & also with the search you can narrow down your results.

Once the exhibitor's main contact has access to the platform, they can customise their onboarding information such as product categories, interest in, search for, etc.

Visitors will be asked for the same information. If the answers match on both sides, they are suggested to each other.

The answers are considered in aggregate, i.e. the more information the better and the more matching answers the better the quality of the lead.

If there is still only one match or no match at all, they can also get in touch.

Video call

People who are in different locations can use a videocall to talk on the phone and see each other via video at the same time.

You can participate in a video call with a laptop, PC or mobile device. To be able to use all the functions of a video call, you need a device with a camera and a microphone.

Mobile devices may have limitations due to different versions of the various operating systems.

As soon as you open the exhibitor profile, you will find exhibitors' staff members who are available for a video call. You can start the videocall directly by clicking the "Videocall" button.

Alternatively, you can make an appointment.

Ticketing / Access authorisation

Visitors

The 1-day-ticket from 22 EUR and the season ticket from 41 EUR of Light + Building also entitle you to permanent use of the platform.

To the ticket shop

You can obtain your visitor ticket from Messe Frankfurt's online ticket shop. After purchasing the ticket, you can log in to the digital event platform with your Messe-Login.

To the ticket shop

After the initial registration on the platform, visitors go through an onboarding process that helps them create their profile, e.g. questions that will be included in the matchmaking process. Visitors can also upload a photo and indicate which languages they speak.

Exhibitor representatives

The exhibitor pass also grants access to the platform for exhibitor representatives. These passes are created in the exhibitor ticket portal (ATP) by the exhibitor's main contact person (HAP). After the pass has been created, you can log in to the digital event platform with your Messe-Login. If you do not yet have a Messe-Login, you can easily register for this. In advance, only those exhibitor representative profiles are active that have been given the "Employee online" flag by the HAP in the Exhibitor Ticket Portal (ATP).

Please note, that each staff member needs their own Messe-Login. This means that exhibitor passes cannot be created with the same e-mail address.

The main contact person is the company representative who is the first point of contact for correspondence with the exhibition team. This person has admin rights on the platform and must activate the profiles of the exhibitor representatives. He or she can also appoint one or more representatives, who thus also have admin rights. In addition, the main contact person can edit the exhibitor profile.

You have the possibility to purchase voucher cards for your customers. You can find all the details here.

Additional, digital advertising options

Showroom

Strengthen your presence in the Light + Building Digital Extension. If you book an additional digital showroom, your company will be placed and highlighted under the menu item "Showroom". In addition, your exhibitor profile will be linked to the showroom. You can present services and products here and link directly, e.g., to your website or shop. If you would like to use the showroom, please contact the Messe Frankfurt Sales Team. There is a charge for this service.

Maintenance is possible from the opening of the platform for exhibitors, in the exhibitor area under the submenu "Showroom". A URL can be included in German and English, as well as a general description text and two additional description texts (Showroom + Website).

The following file format: .jpg
Size: 1140x500px, the height is a recommendation, you can be flexible here.
Please note that a transparent background will be displayed in black.

Further information for exhibitors:

Where can I find out more about the new Media Package Manager (MPM)?

Get detailed information about the Media Package Manager (MPM) here.

Stand Construction:

Messe Frankfurt Fairconstruction is an independent company. If you have any questions about your agreed services, please contact Messe Frankfurt Fairconstruction directly.